From Roll Call:
The Democratic Senatorial Campaign Committee has reserved more than $847,000 in cable advertising time for the fall in Oregon, presumably to boost state Speaker Jeff Merkley (D) in his bid to dethrone Sen. Gordon Smith (R).
The DSCC declined to comment, as is the committee’s custom when asked to discuss advertising. But according to information obtained by Roll Call, the DSCC plans to advertise on cable television Sept. 2 to Nov. 4 in five markets, including Bend, Eugene, Medford and Portland.
The DSCC’s buy also includes the Yakima, Wash., market, which hits only a small percentage of Oregon cable television viewers but includes Smith’s hometown of Pendleton. Among the cable networks included in the DSCC’s buy are CNN, Fox News, MSNBC, ESPN, ESPN2, TLC, the Food Network, Lifetime, TNT, TBS, MTV and VH1.
That’s just a taste of the expenditures to come in this race, where the DSCC will be flexing its cash-on-hand advantage on Merkley’s behalf this fall.
The best part is that the DSCC are hitting Smith in his hometown. Talk about going for the jugular.
Though I’m a bit surprised didn’t the DSCC reserve 5 million in NC and 5 million in ME? It seems weird that after those two huge buys they not post such a small one in OR, which is polling better then both those seats